Yu was responsible for the concept development of a new project for Clinica called “Delicious Manners”.
※The design was not done by Matsunaga, but by the art director of AID-DCC.

Project name: 「おいしいマナー」(= Delicious manners)

Tagline:「歯みがきするまでが、食べること。」 ( = Until you brush your teeth, that’s what you eat.)

Statement & copy in movie

project site:http://clinica.lion.co.jp/hahahapark/oishii-manner-cp/index.htm
project movie:https://www.youtube.com/watch?v=NisZ8y6g50I


CREDIT

Agency
AID-DCC
Copywriter
銭谷侑