Yu was in charge of the catchphrase and body copy for JR West’s new service “50+”.

※Art direction is not done by Matsunaga, but by art directors and designers from other companies.

 

Catchphrase:.
新幹線のレールは、親子へのエールにもなる。
( =
The rails of the Shinkansen are also an encouragement to parents and children.)

 

新幹線のレールは、親子へのエールにもなる。
https://50plus.jr-central.co.jp/cheering/index.html


CREDIT

Creative Company
ROBOT COMMUNICATIONS INC. , Odoriba K.K.
Copywriter
Yu Zeniya