Janssen「FACT FASHION」concept©writing
YU developed the name and tagline for a disease awareness project through fashion.
Art direction was not by Matsunaga, but by the art director and designer of Rebirth Project.
Naming：
「FACT FASHION」
Tagline：
「真実を着る、誤解を脱ぐ。」（ =Wear the truth, take off the misconceptions. ）
Special Site：https://www.kansennet.jp/fact-fashion/
CREDIT
- Creative Company
- REBIRTH PROJECT Co.Ltd.
- Copywriter
- YU ZENIYA